When running ads with ADXL, it's crucial to have the rights to use any trademarked or copyrighted content. If you're using someone else's branding, logo, or content, you need permission from the trademark owner. Without it, your ads could be disapproved or even lead to legal trouble.
Steps towards Compliance:
Get Permissions: Obtain necessary approvals from the trademark owner.
Connect Accounts: Link your authorized ad accounts with ADXL.
Create Ads: Use the approved trademarked content confidently.
Remember, trademark policies differ across social media platforms, so it's essential to follow each platform's specific rules. Here's a quick guide:
Social Media Trademark Policies:
Facebook:
Permission required for trademarks from the trademark owner.
No affiliations with the trademark owner (and/or their brand) should be hinted at/shown unless permission granted from the trademark owner themselves.
Google:
If you are using a trademark that you don't own, you must have permission from the owner to use it in your ad.
If you are using the trademark in a way that could be confusing or misleading to consumers, your ad may be disapproved.
Instagram:
Permission required for trademarks from the trademark owner.
No affiliations with the trademark owner (and/or their brand) should be hinted at/shown unless permission granted from the trademark owner themselves.
Twitter:
Permission required for trademarks from the trademark owner.
No affiliations with the trademark owner (and/or their brand) should be hinted at/shown unless permission granted from the trademark owner themselves.
LinkedIn:
Permission required for trademarks from the trademark owner.
No affiliations with the trademark owner (and/or their brand) should be hinted at/shown unless permission granted from the trademark owner themselves.
TikTok:
Permission required for trademarks from the trademark owner.
No affiliations with the trademark owner (and/or their brand) should be hinted at/shown unless permission granted from the trademark owner themselves.
If the above set conditions are not met when creating your campaign, your ads may not be approved.
By adhering to these policies and securing necessary approvals, you can safely run ads on ADXL featuring trademarked or copyrighted content. It's always better to be safe than sorry when dealing with trademarks in advertising.