If you are new to ADXL dashboard and want to run your first campaign, the following step-by-step guide will help you to create and launch your first campaign using the Campaign Builder.
Log in to ADXL dashboard: The first step is to log in to the ADXL dashboard using your credentials.
Navigate to Campaigns: In the side menu of the dashboard, click on the "Campaigns" tab.
Click Create Campaign: In the Campaigns page, click on the "Create Campaign" button to start creating your campaign.
Step 1: Enter Campaign Details
In the Campaign Builder wizard, you will be prompted to enter the details of your campaign. Here are the details that you need to provide:
Campaign Details
Campaign Name: Give your campaign a name that is relevant and easy to remember.
Brand: Select the Brand you need to run ads for. If you don’t have one, create a new one.
Media Type: Select the media type of your campaign, whether it's image, video, or both.
Remarketing Only Campaign: Select "yes" if you are running a retargeting campaign.
Campaign Type: Select the campaign type that you want to run.
Campaign Goal: Set the goal of your campaign, such as increasing brand awareness, generating leads, or driving sales.
Advertisement Type: Select whether it's specific for a B2B audience or not.
Product/Service
Product/Service or Brand Name: Enter the name of your product or service.
Product/Service Description: Write a description of your product or service, with at least 50 characters.
Category: Add the correct category for your product or service. This will be used in ADXL AI to set your audience.
Landing Page: Add the landing page where you want the visitors to land and take action.
Step 2: Select Platforms
Choose the delivery channel for your ads. If ADXL will deliver your ads, select it. Otherwise, choose to use your own ad accounts. Then, select the preferred channels based on your selection and connect your social media profiles and ad accounts.
Step 3: Define Audience
In this step, you need to define your target audience. Here are the details that you need to provide:
Keywords: Select the best keywords to reach your target audience. Use the AI-suggested keywords with ranking to get more options.
Pre-made custom targeting groups: Add grouped audience.
Add your uploaded retargeting lists.
See suggest lists from pre-made audience inventory and add to the campaign.
Location: Set one or more locations, and you have the option to select a radius.
Age: Set the age range of your target audience.
Gender: Select the gender of your target audience.
Device Type: Select the device type that you want to target.
Step 4: Add Assets
In this step, you need to add the assets of your campaign. You will see AI-generated Ad Copy in headlines, Long Headlines & descriptions. Here are the details that you need to provide:
Platform-specific assets: If you want specific ad copy for one or more platforms, set that.
Add Images
Add Logo
Upload Videos
Add YouTube Video ID
Step 5: Set Budget
Set your budget for the campaign and allocate it for various channels. You can either do it manually or simply use the AI-optimized optimization. Also, set the duration of your campaign, whether it will run continuously or be limited to a certain number of days.
Publish the Campaign. After completing all the above steps, you are now ready to publish your